Men's Health & Wellness Brand

Harness the targeting power of Amazon DSP to drive incremental sales & reinforce brand loyalty.

2,700

New to Brand Customers

+365%

in ROAS

+95%

in Detail Page Views (DPVs)

+400%

in Add to Carts (ATC)

The challenge

Build brand loyalty and capitalize on existing market recognition while profitably driving top-funnel growth and supporting lesser-known products.

Our solution

Targets include utilizing the following audiences to profitably and consistently drive sales to the entire product catalog: • A blend of product view retargeting • Similar product view targeting • Brand purchase cross-pollination • Contextual targeting

Our expertise

We provide a full service team to this brand including: sponsored product ads (Amazon Ads - AMS), inventory forecasting, and product page optimization all driving for a healthy pool of customers to target from a DSP standpoint:

  • Amazon DSP
  • Targeting & Audiences

Results Delivered

By partnering with DLVRD, we were able to improve Amazon DSP ROAS from $2.30 to $8.40 while steadily increasing spend by less than $3,000 at a time for high funnel targeting initiatives converting over 2,700 new to brand customers - all while improve ATC by 400%. From a brand loyalty perspective, our built out strategy drove over 6-figures in sales with a ROAS of $15.00 over the course of the first 30 days.

Testimonial

Doubled Our ROAS

We are thrilled with the performance that DLVRD has been driving via our DSP campaigns! The team has managed to double ROAS for our campaigns in a short time and performance is now better than when we were working with Amazon directly. This completely speaks to their expertise, detail oriented work and focus on efficiency.

Managing Partner

Men's Health & Wellness Brand

Work With Us

Talk to our leadership team to learn how we can help your brand win on Amazon.